BELTRAMO IS BACK


Jeffrey Beltramo an industry veteran has announced the formation of Ybravo.com, a new brand that will target landscape professionals, and the dealers that serve this market segment.
 
The heritage of the brand name is taken from the word Bravo, and an interesting and fun marketing twist of putting a "Y" in front. Ybravo.com is a modern company, hence the decision to make the brand name exactly the same as their website address.
 
The Ybravo.com brand development began in 2006, while Beltramo was leading a well-known distribution company. "We could see the need for a focused brand, and did not see an opportunity with existing companies".
 
According to Beltramo, this new brand will be a fun, aggressive company that targets the typical "west coast style" professional landscaper. Beltramo stated, "Most industry companies are located in the eastern United States, and in general are not in tune with the west coast dealer needs, nor their customers".
 
Ybravo.com intends on having a range of differentiated products that will enable professional landscapers to improve their productivity and lower their total cost of ownership.
 
"The dealer is the key ingredient to our market strategy, and improved dealer profitability is our aim".
 
Beltramo concluded, "The launch of the Ybravo.com brand and the initial models are just the first of many exciting announcements we have planned".
 
Dealers and professional landscapers alike are sure to hear more about the Ybravo.com brand experience in the coming weeks and months.
 
 
 

For additional Information, please call 1.888.Ybravo.1 or contact us.